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Cómo aumentar un 22% el beneficio de vuestra empresa.ES

Carmen López

Psychologist. Master in Human Resources.

 

 

Looking for talent doesn't mean that you have to read a lot of curriculums, but to follow the trace it leaves: An excellent work. Because the most important thing is not what you learn, or the companies in which you have worked in. The most important thing is what you do. 

You need five things to make your work exceptional: Energy, focus, time, creativity and an total commitment to quality. 
 

Behind these five pillars there's just one thing: Motivation. Motivation is the difference between the world champion and the second classified. Motivation makes a runner run to the finish line when he has no more stamina left, a climber reach an impossible summit, a creator fight against himself until his work is perfect. With motivation you find time where there's no more time, motivation keeps your energy level and your focus at the highest level, and makes you see the world differently. When you are motivated you are capable of throwing away an almost finished work and starting it again until it is excellent. 

The motivation is generated by the necessity. It's clear: If someone is hungry, no doubt he will put all his mental, physical and time resources to satisfy that necessity. The necessity is the motive; the necessity shoots the motivation up. This isn´t new. In the 1930's, Abraham Maslow proposed a theory about the human needs. According to it, the people who mobilize their resources do it on account of a necessity: Eating, sex, money, belonging, acknowledgement or self-realization. 

 

But to find the source of Talent we have to look beyond the necessity. There´s no doubt that the physical needs subjugate the rest: Hunger, thirst, to avoid pain... but in developed economies, these needs are very often covered. Most of the people are motivated by the superior needs in the Maslow Pyramid: Money, power, belonging, freedom, acknowledgement or self-realization. And how the marketing experts and the sales people know very well, the needs can be created, changed or slanted. You just need to control one thing: the beliefs. If someone is absolute convinced about something he becomes unstoppable. 
 

The beliefs are the origin of everything else. 

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La clave está en un factor psicológico: la motivación de los empleados. Así lo demuestran estudios científicos como los de Herzberg, neurociencia aplicada de Romo o las últimas estadísticas publicadas por Gallup.

​Google trabaja de forma activa este factor entre sus empleados y consigue un 40% de productividad por encima de la media. 

Estos son los CONSEJOS para trabajar la motivación de tu equipo:

​Establece un ambiente de trabajo positivo, de colaboración y pertenencia al grupo.

Da feedback positivo y reconoce sus logros.

Implementa desafíos y aprendizaje continuo para su desarrollo personal y profesional.

Da autonomía en la realización de tareas.

Comunica continuamente los objetivos de la empresa y las acciones que sigue para conseguirlos. 

Evalúa la satisfacción de tus empleados periódicamente.

Motivación = Beneficios. 

Eso es fácil entender. Pero ¿Cuántas de estas acciones llevas a cabo en tu empresa para aumentar los beneficios? ¿Dos? ¿Tres? 

Es difícil aplicar estos puntos, pues requiere tiempo, conocimientos y un cambio de mentalidad. 

Las empresas que lo consiguen son las que a largo plazo atraen y retienen el talento, ganan más dinero y por tanto sobreviven. 

¿Quieres ser una de esas empresas?

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