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How curiosity generates profit

Updated: May 12



Curiosity is a hunger for learning. Much like actual hunger, our brain rewards us when the feeling is satiated. The brain reward circuit releases dopamine and we feel immediately good. Dopamine is very important in all of this because it triggers the desire and craving for reward, which sets off our motivation.


Dr. Matthias Gruber from the University of California has discovered that curiosity, like hunger, triggers the brain reward circuit. When we are curious, learning becomes pleasant, something that our brain will try to repeat. It's not uncommon that we speak about a "hunger for knowledge", because that's precisely what curiosity provokes.


Nature ́s message is clear: Learning guarantees our survival as individuals and species.


In our current economic environment, we have to be life-long learners. You can earn your degrees and learn languages, giving you an advantage in the job market at 25. But after that, you have to keep growing and expanding and adapting your knowledge and skills.

Curiosity is the key to doing just that. But how do we awaken curiosity?


1. The new and the unexpected.


2. Information gap.


3. Information ́s Significance.


4. Information ́s usefulness.


5. A story.


For more information on each of these points, visit my blog and read more examples of how you can awaken curiosity.



𝗜𝗙 𝗬𝗢𝗨 W𝗔𝗡𝗧 𝗦𝗢𝗠𝗘𝗕𝗢𝗗𝗬 𝗧𝗢 𝗟𝗘𝗔𝗥𝗡 𝗦𝗢𝗠𝗘𝗧𝗛𝗜𝗡𝗚, 𝗗𝗢𝗡´𝗧 𝗚𝗜𝗩𝗘 𝗔 𝟱𝟬𝟬-𝗣𝗔𝗚𝗘 𝗕𝗢𝗢𝗞. W𝗔𝗞𝗘 𝗨𝗣 𝗛𝗜𝗦 𝗖𝗨𝗥𝗜𝗢𝗦𝗜𝗧𝗬



I wish you a great day!


Strengthen your leadership skills with #carmenlopezleadership.

#leadership#humanresources#optimistic#curiosity


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▶ To cope with CHANGE.


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